Join us for this interactive Webinar where Christopher Doran, Vice President of Marketing for Manticore Technology and Amy Bills, Director of Field Marketing for demand-generation agency Bulldog Solutions will review six "truths" about marketing automation, and how to address them head-on. Date: Tuesday, May 11, 2010 Time: 2 p.m. Eastern / 11 a.m. Pacific Duration: 1 hour
The appeal of marketing automation is hard to resist:
Companies that implement platforms successfully can close 400% more deals than those without.
But getting from point A to point B isn't easy. In fact, your road to success should begin with a reality check.
If you understand the truths about marketing automation implementation, you'll be prepared to deal with some of the challenges you'll face, and set your team up to get the most out of your platform.
Bonus: Attend the live event and you'll receive a complimentary briefing document, "Marketing Automation ISN'T Easy (And Five Other Truths BtoB Marketers Must Accept to Be Successful with Marketing Automation)."